Was walking around Soho and saw the above picture on the FCUK store. Now I was under the impression that I was the man, so I was a bit puzzled as to why my picture wasn’t up there. However, I was able to let that go. I’ve been seeing their ad campaign around NY and its pretty cool. I am definitely digging the more visceral, beardly, rougher look.  Kinda tired of seeing all these boy models who weigh like 12 1/2 lbs and who are too young to even grow peach fuzz modeling manly clothing. Check out some-more of their images below.